3 Ways to Improve Your Content on Instagram®

Are you looking to improve the content you present to your followers? Are you hoping to increase engagement in a natural and considered way? If so, I don’t blame you! 

Presenting better content is the best way to increase engagement on social media, which in turn, can lead to more clients.

While producing exceptional content isn’t always easy, the good news is that you can take some simple steps to improve the content you deliver. 

Here are three super-easy ways of enhancing the content you present on social media.

Test Out New Types of Content and Check Your Analytics

So many content creators are scared to experiment with new types of content. It can be worrying entering unknown territory, particularly if you lack confidence. 

Yet, with so many awesome features at our disposal, like Lives, Polls, and other interactive tools, it’s so important to try new things to keep your followers engaged. 

You should then check your analytics to see which types of content have yielded the most engagement and have performed well with your followers.

This trial and error process will give you an insight into what your followers want to see more of. 

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Get Inspired From Influencers Not Just in Your Field but Also From Unrelated Fields

Influencers are influencers for a reason – they know how to engage with their followers. Even if you follow a heap of influencers in your niche, you might be casting your net too fine. 

Think about other topics that you’re interested in and see the different ways in which influencers are engaging with their followers. 

You will be so surprised what you find. And remember, although your content will be different, you can utilize their methods and replicate the approach they take to engaging with their clients.

Ask Your Audience Through Instagram Stories and Even in the Dms.

I always think one of the best ways to know what content your followers want to see is to ask them directly! You can create simple Instagram stories that request your audience to interact and give their opinion about your content. 

Even better, consider reaching out to some of the people that regularly interact with your posts via DM and ask them for their thoughts and advice.

You’d be surprised at how willing people are to give you feedback and ideas!

Alternatively, you could also think about running a giveaway, which would encourage people to participate in your research and give you some ideas.  

Closing thoughts

When it comes to improving your content, don’t be scared to try new things. With social media platforms constantly evolving, you should consistently look for better ways to engage with your followers and create new ideas.

You can also look at what other people are doing and use that as inspiration to make your profile even more engaging.